Lancaster Car Hire Privacy Policy

Data We Gather

We gather and manage various categories of personal information, including:

2. Our Use of Your Data

We utilize your personal information for these key purposes:

• Service Provision (Contract Fulfillment):
  • We handle the processing and management of your vehicle rental bookings and agreements. This includes verifying your identity and confirming that you meet our rental criteria. We also oversee the collection and return of vehicles, along with processing payments and managing deposits and related charges.
• Customer Interaction (Legitimate Interest/Contract Fulfillment):
  • We send booking confirmations and updates, along with essential rental information. We address your inquiries and offer customer support. We inform you of any changes to our services or policies.
• Marketing Permissions and Interests:
  • We will send you promotional offers, newsletters, and service updates based on your consent or our legitimate interest. You can opt out whenever you choose.
• Service Enhancement (Legitimate Interest):
  • Reviewing website analytics to refine user experience and functionality. Conducting assessments to improve our vehicle fleet and service offerings.
• Legal Obligations in Lancaster Car Hire:
  • Adhering to local laws, regulations, and tax obligations. Safeguarding against fraud and maintaining service integrity. Addressing disputes and upholding our terms and conditions.

Data Sharing Practices

Sharing Your Personal Information

• Local Partnerships: We collaborate with third-party companies, including payment processors and IT support, to deliver our services. These partners are required to safeguard your data.

We do not share your personal information with third parties for marketing.

Data Protection

We apply suitable technical and organizational safeguards to protect your personal information from unauthorized access, modification, disclosure, or destruction. Our security measures encompass encryption, access controls, secure servers, and routine security evaluations. Nonetheless, please be aware that no method of internet transmission or electronic storage can guarantee complete security.

Data Retention Policy

We keep your personal information only for as long as needed to achieve the purposes for which it was gathered, including compliance with legal, accounting, or reporting obligations. The duration for which we retain data depends on the specific type of information and the circumstances surrounding its processing.

Your Rights in Lancaster

Your rights under UK data protection law

• Access to Your Information: Obtain a copy of your personal information records.

Contact us to exercise your privacy rights.

Cookies and Tracking Practices

Our website utilizes cookies and related technologies to improve your browsing experience, assess site traffic, and customize content. You have the option to adjust your cookie settings through your browser preferences at any time.

Policy Changes

This Privacy Policy may be revised from time to time to align with our operational practices and legal obligations. Any updates will be reflected on this page, marked with a new "Last Updated" date. We recommend that you check this policy periodically to stay informed about our privacy practices.

Contact Lancaster Car Hire

For inquiries regarding our Privacy Policy or data practices, please reach out: